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Small Business Success, Volume IX, 1996
"Unusual Bookstore Provides a Glimpse of the Future of Publishing"

"Anyone interested in Nelson Mandela's autobiography can get a copy free at the Online Bookstore (OBS),...

"We create something that's a complement to the printed book," Fillmore explains.

"Fillmore says free access to titles and the interactive links that make it possible for the reader to learn more about a subject at the click of a mouse generate interest that translates into additional sales of printed books.

"I originally thought I was in the business of selling files," Fillmore concludes. "Actually, it's access to ideas."