About the Author
Cecil C. Hoge, Sr. is widely hailed as one of the nation's direct mail pioneers and marketing innovators. He is president of Harrison-Hoge Industries, a Port Jefferson, New York-based marketing firm, where his day-to-day responsibilities keep him at the cutting edge of all the latest electronic marketing techniques. He is the best-selling author of _Mail Order Moonlighting_, which has sold more than 100,000 copies.